Your own online store — in one evening

For those who sell products or offer services — on social media, classifieds or offline. With TovaNova you set up your own online store in one evening: a catalog of products or services, orders and customer chat — no developer or designer needed. Start for free.

This is for you if you…

  • Sell on social media and messengers

    Orders drown in DMs and you retell your catalog to every buyer. A storefront keeps products, prices and orders in one place — you just share a link.

  • Sell on classified boards

    Your listing is one of a hundred lookalikes; the buyer leaves and never comes back. Your own storefront is your brand and your customer base: they have somewhere to return to.

  • Run an offline shop

    Buyers search online first and only then walk to the counter. An online storefront with up-to-date products brings in those who have already decided to buy.

What are you getting?

  • Your own site and address

    A link like moi-magazin.tovanova.ru: put it in your social profile, send it to a client, print it on a business card. Search engines index your products and bring buyers for free.

  • A catalog instead of chat threads

    Upload products once — manually or from an Excel file, be it 10 or 100,000. Prices, photos and stock are always in front of the buyer, not buried in chats.

  • Orders that don’t get lost

    The buyer builds a cart and places the order themselves. You see every order and its status in your dashboard — nothing to dig out of conversations.

  • Customers always in touch

    Built-in storefront chat: product questions arrive in one dashboard; reply from your phone or computer.

Compare with how you sell today

What matters for sales

Social media & messengers

Classified boards

Marketplaces

Site builders

Storefront on TovaNova

Sales commission
Not
Not
Not
Your own site and branded link
Not
Not
Not
Customer contacts stay with you
Not
Cart and order management
Not
Not
Chat with buyers
Not
Products found via search engines
Launch in one evening, no developer
Catalog of up to 100,000 products
Not
Ready-made category and property dictionary
Not
Not
Product cards in multiple languages
Not
Not

How do I open a storefront?

  • 1
    Sign up in 5 minutes

    Just an email and a storefront name — no documents or company details.

  • 2
    Upload your products

    Manually or by Excel import. A ready-made category dictionary suggests the catalog structure.

  • 3
    Share the link and take orders

    Your storefront has its own address. Put the link in your socials and listings — orders and questions arrive in your dashboard.

Tariffs

No sales commission — just a fixed monthly fee. Compare: marketplaces take a cut of every sale you make. Start for free — the first 3 months on the Base plan cost nothing.

Features

Base

990 ₽ per month

Premium

2 990 ₽ per month
Trial period
3 months -
Unique address/domain name
Secure connection (SSL certificate)
Number of goods
up to 10 000 up to 100 000
The number of employees
up to 3 up to 100
Number of languages
up to 2up to 6
Number of addresses
up to 3 up to 100
Categories dictionary

Coming soon: buyers will find you on the map

A buyer will type a product name and see nearby stores on the map. Your storefront will appear in those results automatically — in addition to your link and search engines.

  • Set your store location on the map in storefront settings
  • Upload products with names and categories
  • Keep your storefront active — frozen storefronts are hidden

We enable the public map search for buyers as the store network grows in each city. Your storefront is connected in advance: once there are enough offers nearby, buyers will see results with no extra steps on your side.

Open your storefront right now

It’s free and takes one evening. Manage products and orders from your phone or computer.

Open a storefront for free
TovaNova© 2026 ·Петросян Тигран Ашотович, плательщик НПД, ИНН 020205520740·Оферта для продавцов·Пользовательское соглашение·Политика обработки данных